Odour is an object, not an atmosphere
Cabin odour is always a material sitting somewhere, and the list of usual suspects is short enough to work through. Carpet and the underlayment beneath it, holding a spill that went straight through. Seat foam, which absorbs and then gives back. The galley and its drains. The lavatory, its service line and its seals. The air distribution ducting and its filters. Residue in a sidewall behind a trim panel. Every one of those releases more of what it holds as the cabin gets warmer, more humid and more occupied, which is exactly when you least want it. That is why a cabin can smell fine cold on the ramp and be unbearable thirty minutes into a leg.
The order of operations cannot be reversed
Find it, remove it, then treat whatever is left. Contaminated material comes out or is cleaned through properly rather than wiped over. The galley and lavatory are dealt with as systems, not as surfaces. Filters are addressed rather than ignored. Only then does a residual treatment make sense, and by that point there is usually very little left for it to do. Reverse the order and you have destroyed your own diagnostic: you cannot tell whether the odour is gone or merely buried, so the next person to work the aircraft starts from a worse position than you did. The cleaning itself is not a free action either. Gulfstream's completion center maintenance handbook tells you to test on an inconspicuous area first, because two fabrics of the same fibre content can behave differently, and not to take chlorine bleach aboard at all. Operator-side guidance rules out carpet spotters containing trichloroethylene or MEK outright, and warns that aggressive cleaning of carpet and seat covering materials, beater-bar vacuuming included, can remove the fire retardant.
Ozone is a tool, not a shortcut
Heavy oxidizing treatment is where good intentions do real damage. Ozone attacks the carbon-to-carbon double bonds in unsaturated elastomers, and the rubber industry tests for precisely this under ASTM D1149, holding a specimen under strain in a controlled ozone atmosphere and examining it for cracking. An aircraft cabin is a pressure vessel full of seals, certified soft goods and finished surfaces. The transport-category certification basis treats cabin ozone as something to be driven down rather than added: 14 CFR 25.832 requires that cabin ozone concentration not exceed 0.25 parts per million by volume, sea level equivalent, at any time above flight level 320, and 0.1 ppm sea level equivalent as a time-weighted average during any three-hour interval above flight level 270. Operators meet that by route and altitude limitation or by ozone converters in the air supply. 14 CFR 25.831(b) sits alongside it and requires cabin air to be free of harmful concentrations of gases or vapours. A shop that fills your cabin with ozone for an afternoon is deploying something the aeroplane is engineered to take back out of the air. We use it where it is appropriate, at controlled exposure, once the source has gone.
The failure mode: the source keeps working while you wait
Choosing fragrance for a cabin that has a genuine source costs you three separate things. The odour is still there, so you are treating again within weeks. The fragrance is now a second smell, and some passengers will object to it more than to the original. And the source has had those weeks sitting in place, which for a biological event or a fluid that reached the underlayment means the affected area is larger than it was when you first noticed it. Doing the job properly later is a bigger job than doing it properly now. That is the honest argument for the thorough route. It is done once, and the standard it reaches is the one that ends the problem.
What changes the answer
Sometimes the honest answer is that this is not a cleaning job at all. If the odour tracks with the environmental system running, if it is strongest at the outlets rather than in the furnishings, or if it smells of oil rather than of food or of a spill, the source may be the ECS, a bleed air path or an insulation blanket. That is a maintenance matter and we will say so rather than sell you a cabin treatment that cannot reach it. The other genuine change is a cabin that is already clean with no source at all. There, a light neutral note at the end of a detail is a presentation choice, and there is nothing wrong with it.